“Pictorial” photographer, Madrid, Spain.
Born in Madrid in May, 1968, Eugenio Recuenco is a photographer and filmmaker. Creator of images and spots for brands like Diesel, Yves Saint Laurent, Sony Playstation, Pernod Ricard, Canal +, Dry Martini, Chivas Regal, Huawei, Bvlgary, Jean Paul Gaultier, Loewe or Nina Ricci. Guest creator of Lavazza calendar in 2007 and 2012. He devoted 8 years to his most important personal project, "365º" (366 photographs), conceived as a large-scale installation and a journey through our recent history, reinterpreted and illustrated freely.
We began to value what we previously neglected as banal.
Everyday life becomes extraordinary
Suddenly, everyday situations like having a coffee, sharing a space or trying to establish a relationship, became something extraordinary. The shadows of the memory of our previous life appeared as something wonderful and then we began to value what we previously neglected as banal.
Everything has a different meaning
Very few things mean the same as before, because words like uncertainty, fear, hope, emotion, pause, time, calm, isolation, distance, love, loss, relationship, affection or change, began to accompany us in each of the actions that before we performed as something natural. Only on us depends the future that we want to build.
Only on us depends the future that we want to build.
Eugenio Recuenco explains his piece of art for The New Humanity project.
- Photographer: Eugenio Recuenco
- Production: Wehelpstudio
- Art Direction: Eric Dover
- Photographer Assistants: Germán Arbos, Raúl Lorenzo Cano
- Post Production: Paz Otero Sanz
- Post Production Assistant : Mercedes Hausmann
- Digital Tech: Raúl Lorenzo Cano
- Model: Marta Levenfeld (Gosua Management)